Mobile Game Ad Creatives for a Game With 1M+ Players
Anujmation makes mobile game ad creatives for Brightpoint Studios, the makers of Solitaire Castle Royal. The tripeaks solitaire game has 1M+ players and 15,000+ levels. Our job is to keep its ads fresh, with story-led gameplay ads, trend formats and variants ready for testing.
50+
Ads Delivered
5
Ad Sizes: 1:1, 4:5, 3:4, 9:16, 16:9
0
Film Days
Fresh Ads, All the Time
Players scroll past the same ad within days, so a casual game always needs new hooks and new stories. Brightpoint needed a creative partner who could turn the game’s world, from the castle and card table to Wags the corgi, into ads that stop the scroll and get players involved quickly.
Temple Rescue
Wags finds the king tied up in vines, with lava pouring towards him. The player picks the right tool at each step, first stopping the lava, then building a safe place for the king to land. One wrong choice sends him towards the spikes, and the ad ends with a challenge: “Can you do better?”
Mud Monster Rescue
Wags gets covered in mud and turns into a monster. Every card the player clears washes some of it away, until Wags is clean again. Each tap moves the story forward, so people want to see how it ends.
Underwater Treasure
Wags dives down and finds a treasure chest, then the solitaire board plays out under the sea. It has bright colour, a clear goal and a Play Now ending.
Variants for Testing
One idea can become many ads. We change the sizes and end cards so each version fits its placement, and Brightpoint can test what works best.
How We Make Mobile Game Ad Creatives
Concept and hook: We write short, story-led ideas with a strong opening.
Storyboard: We map the chosen concept scene by scene, so you can see how the ad will play out before production starts.
Client approval: You review the storyboard and share any changes. Production begins only after you approve it.
Production and gameplay development: We make the characters and scenes with AI, then develop the gameplay, animating the cards and boards to match the game.
Sizes and variants: Once the ad is final, we prepare it for the placements and tests it needs.
First cuts arrive in days, so new ideas can go live while they’re still fresh.
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